Analytics

Fielo offers a variety of out-of-the-box insights, with flexible filtering and drill-down, to help you monitor your programs’ operations and impact. Insights include:

• Number of loyalty-attributed sales
• Member spend
• Average ticket value
• Currency debits and credits by type
• Redemptions over time
• Projected breakage (expiration)
• Currency awarded
• Currency used
• Currency outstanding
• Currency expired
• Member sign-ups
• Number of active members

You can also extend the dashboard with your own bespoke metrics. To learn more, reach out to your account executive.

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AI Weekly Digest (Coming Soon)

Fielo can send you periodic updates about your program’s performance, keeping you apprised of engagement trends and providing a heads up on any recommended changes. The digest can be sent on a weekly or monthly basis and includes:

• Number of new members
• Engagement rate
• Number of accruals
• Number of redemptions
• Period-over-period change
• AI-powered insights and recommendations

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Review Recommendations

Your digest may include suggestions around new ways to segment and incentivize your membership base. To review those, go to the corresponding program page. On the Review Recommendations table, you can get details on each recommendation and approve or reject it. You can also chat with the Program Copilot about your recommendations. Copilot can tell you why those recommendations were made, as well as explore what other alternatives might exist. Any recommendations that haven’t been reviewed by the time your next digest is sent will be automatically withdrawn.